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Kingfruit x Honey & Heid Editorial shoot

Kingfruit Apparel is constantly evolving and looking for the next opportunity to grow, market, and expand the business - So when the good folks over at Honey & Heid contacted us asking if we would like to take part in a comborative editorial shoot with a number of other boutique/independent fashion brands, we jumped at the opportunity. The shoot was a chance for us to do something different with our marketing, and work together with other brands to help promote and expose our products through a collaborative means.

The photoshoot was run by Honey & Heid, taking place in a Melbourne industrial setting, with fashion photographer Mikey Whyte behind the lense and Australian snowboard Cross rider Alex Chumpy Pullin taking centre stage. With completely styled outfits and props, the final outcome looks superb, with the whole Kingfruit team stoked on how it all turned out.

The images are different to what we usually market the brand with, but I think that's a good thing, as you don't want to bottle neck yourself into being known for that one particular thing. Kingfruit Apparel has and the aim is to always being a more fluid and constantly evolving brand, so I think this is a cool step into something different.

See for yourself.

Curtis Dart

Owner & Creative Director.

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Home Sweet Foam Tee - Restocked and ready to rock!

Our favourite tee has been restocked and is now available in all sizes and colours. So get them while there hot!!

Home Sweet Foam - Black 

Home Sweet Foam - White

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Get Festival Ready

Get your festival outfit sorted with our collection of staff favourites that will keep you looking fresh during the day, and warm during those long nights partying.

on orders over $100

Daytime festival outfit

Night time festival outfit

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Kingfruit Pop-up This Weeked

Come down and see us this Saturday 15th of July at Hunt & Gather Market, Greyson Park Hamilton NSW. We will be down there from 9am - 2pm with all the goods on offer including our new winter hoodies and headwear.
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Kingfruit Apparel x Hunt & Gather Markets - Saturday May 20th

If you're in the Newcastle / Hunter region, you can catch us this weekend (Saturday 20/5/17) at the Hunt & Gather Markets in Gregson Park, Hamilton. We will be there from 9am - 2pm with all the Kingfruit threads on offer, including our brand new Long Sleeve tees and Dad Hats.

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